Postmates is working with Instacart, a competitor, to deliver groceries in the Bay Area during peak-demand times. Here are two home delivery companies, who probably have overlapping workforces (many giggers use several marketplaces to keep work flowing) with largely unique customer bases (if standard brand thinking holds and consumers do gravitate to single-brand relationships for […]
Tag: Instacart
Smart & Final, a Western U.S. grocery chain, has launched an app built on Instacart APIs. Adding services such as chat to be in contact a personal shopper while they are in-store assembling an order makes this an innovative and forward-looking tool that addresses several of the local grocery marketing issues I’ve identified in the […]
During the first quarter of 2018, local on-demand food delivery achieved mainstream status. In response to Amazon.com’s expansion of delivery on the back of its Whole Foods acquisition, WalMart announced that it would increase its delivery services to reach 40 percent of American homes in 2018. But it is Instacart, which today added 55 Fresh […]
Although Uber and Waymo settled there intellectual property case last week, the status of workers as independent contractors took a new twist in a California court. Worker payment, training, retention, and earnings drove much of this week’s on-demand news. During 2018, worker retention will be a major issue for on-demand companies. Wirecard, a German payment […]
Instacart is dramatically expanding the services it can offer retailer customers with its $65 million acquisition of Unata, a Toronto-based developer of retail software. Bloomberg and TechCrunch cover the details of the deal. Why does it matter? On-demand companies traditionally focus on the last-mile, putting people to work delivering and providing services to the home. […]