Delivery. In-home experience is key. Retailers need to recognize that going out to shop will be attractive only when there is added insight, education, or experience at the end of a drive. Otherwise, they will order from home and be done with shopping.
The trial, which started on September 25, represents a significant milestone for autonomous aerial systems: it is the first time that extensive beyond-line-of sight drone operations with the use of vans as landing platforms are taking place in a major urban area to test an almost fully-automated on-demand delivery service. At the same time, Mercedes is also investigating the potential of using autonomous drones on the ground.
Source: Mercedes tests the waters with on-demand drone delivery service