Selling work as a product. That’s messed up.
The thesis of the Samsung-sponsored post is that so-called side hustlers never relax, monetize all their hobbies, employ their friends as “freelance assistants” and use their weekends to “work freely,” whatever that means. This paean to late-stage capitalism is delivered in the form of cute little animated GIFs of smiling people eating sandwiches while frantically typing, and working while the sun rises and sets outside their window. Isn’t it fun to work every moment until you die?
Source: Dear Advertisers: Stop Trying to Make the Gig Economy Look Fun