Yes, this is the opportunity. Reorganize local marketing with on-demand.
The latest development in a long line of digital commerce revolutions is the emergence of on-demand delivery. Like any disruptive change, on-demand apps have created a lot of anxiety for brands and their local stores. Is this technology a threat to localized businesses, or an opportunity to improve brand engagement and drive customer loyalty?
Source: How local businesses can turn the threat of on-demand deliveries to their own advantage