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16% Own Wearables, 76% Don’t Plan To Buy Any 02/01/2017

Major adoption challenges for IoT, which will be tied to on-demand services that use data to tune services. The world of wearables leans toward fitness trackers, although overall adoption of both seems to be low in the U.S. By the end of last year, fewer than a quarter (16%) of consumers in the U.S.owned a […]

Major adoption challenges for IoT, which will be tied to on-demand services that use data to tune services.

The world of wearables leans toward fitness trackers, although overall adoption of both seems to be low in the U.S. By the end of last year, fewer than a quarter (16%) of consumers in the U.S.owned a fitness tracker or smartwatch, according to new numbers from Kantar Worldpanel ComTech. Of wearables sold in the fourth quarter of last year, 35% were smartwatches.

Source: 16% Own Wearables, 76% Don’t Plan To Buy Any 02/01/2017

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