From local on-demand companies and work arrangements to the logistics and data-driven marketing technologies enabling the transformation of local and global business, The Local On-Demand Economy Daily is a look over the shoulder of an informed analytic reader. I share the important stuff, tossing out the repetitive and uninformed so you don’t have to. The […]
Month: September 2016
Facebook continues to take over SMB marketing, Yext integrates Uber, and small businesses state their intentions. These were a few topics on this week’s BIA/Kelsey LIVE. Produced by Mitch Ratcliffe and featuring a rotating cast of analysts and guests, we’ll be live … Source: BIA/Kelsey LIVE, Episode 3: Facebook, Yext and SMB News Galore BIA/Kelsey – Local […]
The IRS has worked in conjunction with the National Taxpayer Advocate (NTA), a watchdog for the public, to create the Sharing Resource Center. Typically, it describes situations where the Internet is used to connect suppliers willing to provide services or use of assets to consumers. The platforms are also used to connect workers and businesses […]
The study, “Collaborative consumption: Strategic and economic implications of product sharing,” analyzed and explored the impacts of peer-to-peer product sharing on a range of manufacturers. The researchers – marketing and finance professors from Washington University in St. Louis and Shanghai University in China – concluded that consumers indeed buy less when they have the option […]
Many of the challenges of adopting and implementing any major new technological innovation are internal and not technological. I run into countless execs at various levels both in and out ofmarketing who have a pretty good handle on knowing their organization should be more involved in the Internet of Things. Companies typically aren’t held back […]
With a new wave of digital services that connect seniors to housing, caregivers, instant rides and tech support, the Baby Boomer generation is getting a crack at Silicon Valley conveniences that started out catering mostly to the young.“This is the new frontier,” said Scott Smith, founder of San Francisco-based investment bank Viant Capital. “The VC […]
“The growing demand for ridesharing services is rapidly reshaping the country’s transportation landscape,” said Othello Powell, GEICO’s director of commercial lines. “As more and more consumers latch on to its popularity, we will continue to offer on-demand drivers the best insurance product at the lowest price to address their needs.” Source: GEICO expands ridesharing product […]
Not “historic,” because industry associations like this, especially without a lobbying purpose, can be very fragile. And if you look back at each major introduction of enterprise capabilities, such as data interchange, high-performance computing, etc., there has been an alliance among the biggest tech companies. The only thing new here is the term “AI” as […]
One would think that stereotypical “delivery dishes” like lo mein and pizza would be an overwhelming favorite with Americans summoning dinner to their door, but with the pervasiveness of smartphones and the rise of food […] Source: What America Orders for Delivery – News for the Gig Economy
Alternative and digital “cryptocurrency,” like bitcoin, represents an evolution in the world of finance. Although bitcoin is utilized by millions worldwide, its benefits have not yet fully translated into the business world (although it’s currently making an impact in trading and other specific financial markets). However, the underlying technology that supports the transactional components of […]