When GreenPal was launched in 2012, the site was set up for traditional computers. “It was almost a different world,” Clayton says. A year later, GreenPal realized it had to change. Now, 95 percent of customer interactions come from mobile devices. Customers get bids from lawn care providers, make appointments and can pay using GreenPal’s mobile site or app.
Source: Small companies focus on mobile-first strategy | TribLIVE