Most surveys conclude that ‘we’ have just ‘given up’ and ‘accept it’. At least that is what corporations want you to believe. But it isn’t too late, which is why two years ago, I became involved with Project VRM, an initiative that will be ten years old this coming September, started and lead by Doc Searls (Cluetrain Manifesto and The Intention Economy). It is a great group and I am proud to be part of it. It’s amazing to think how long this army of people has been working at the challenge.