Kickstarter Pays Dividend in Unprecedented Move for Startup | Digital – AdAge

Paying a dividend is just the latest example of Kickstarter’s heterodoxy. Last year, the company became a public benefit corporation.

Source: Kickstarter Pays Dividend in Unprecedented Move for Startup | Digital – AdAge

Apple Pay fuels massive sales for vending machines | New York Post

Enough with the nickel-and-diming — Apple Pay is a hit at vending machines.Apple’s mobile payments platform goosed sales dramatically when advertised at snack food machines — as well as at

Source: Apple Pay fuels massive sales for vending machines | New York Post

Consumer-driven healthcare: ‘We are them; they are us’

before the industry can cater to what the customer wants, it needs to determine just what that is, according to Anthem’s David Poole, speaking at the conference for America’s Health Insurance Plans Wednesday.

Source: Consumer-driven healthcare: ‘We are them; they are us’

Prime Surgeons launches online concierge service for on-demand surgical care | Healthcare IT News

Mitch’s Take: This is a high-end healthcare play, but representative of how industries are recognizing and responding to the customer empowered by technology and transparency. Another example here.

Prime Surgeons called its surgical staff “elite,” with patients ranging from athletes to celebrities and professionals, touts transparent pricing.

Source: Prime Surgeons launches online concierge service for on-demand surgical care | Healthcare IT News

Sequoia leads $20 mn funding round in fashion marketplace Voonik | VCCircle

Voonik Technologies Pvt. Ltd, operator of an eponymous fashion marketplace, said on Thursday it has raised $20 million (about Rs 134 crore) in a Series B round of funding led by venture capital firm Sequoia Capital. Times Internet Ltd, Seedfund, Beenos, Beenext, Parkwood Bespin, Tancom Investments and FreeCharge founder Kunal Shah also invested in this round. The startup said in a statement it will use the funds to improve customer experience and personalization, and grow fashion platforms Mr Voonik and Vilara.

Source: Sequoia leads $20 mn funding round in fashion marketplace Voonik | VCCircle

73% of Ad Players Cite User Experience as a Major Industry Challenge | Adweek

The Interactive Advertising Bureau, Kargo and Refinery29 surveyed 283 marketers and media agency executives last month and found that nearly three-quarters (73%) of them believe that user experience needs improvement in digital marketing.

Source: 73% of Ad Players Cite User Experience as a Major Industry Challenge | Adweek

The ‘Uber For Kids’ Is Now Serving San Francisco, Los Angeles And Orange Country – Forbes

HopSkipDrive, founded by three L.A. moms, aims to help busy parents by connecting vetted drivers with kids who need an after-school ride. But are there enough well-to-do parents who would trust a third party with their child to enable it to prosper?

Source: The ‘Uber For Kids’ Is Now Serving San Francisco, Los Angeles And Orange Country – Forbes

Facebook Offline Conversion and Site Metrics: Use With Caution | Forrester Blogs

Source: Facebook Offline Conversion and Site Metrics: Use With Caution | Forrester Blogs

Uber profitable in hundreds of cities – Business Insider

But those profits are being reinvested to win the war in China.

Source: Uber profitable in hundreds of cities – Business Insider

Siri, Viv And The Branding Potential For AI Assistants 06/16/2016

Apple’s revelations Monday about the upgrades to its “intelligent personal assistant” — aka Siri — were met with generally good vibes, but there may be something even more exciting coming from theworld of machine intelligence, dubbed Viv.

Source: Siri, Viv And The Branding Potential For AI Assistants 06/16/2016