According to a new report from eMarketer, the use of ad-blocking technology will continue to rise next year.
While tech companies push to make delivery instantaneous, one start-up is looking in completely different direction: mail order.
Close to two thirds (60%) of knowledge workers* in small and medium businesses (SMBs) in the US, UK and Germany now use on-demand tools – technology that is internet or cloud-based – in their professional roles. This figure is higher than in companies with 500 or more employees (53%), displaying the agile, forward-looking nature of SMBs.
Revealing insights about the evolving television and video ecosystem emerged from research released this week. For one: while TV Everywhere (TVE) continues to grow at remarkably rapid rates, 71% ofTVE viewers in March watched from a single location.
Virtual reality is graduating from the gaming world and finally going into areas like travel, movies and live events. And based on current consumer interests, gaming is actually at the bottom of thelist. Internet-connected headsets are expanding in the IoT world as technology finally catches up with the promise of virtual reality, which has been kicking around for years.
Email rarely gets any praise, but consider this — if 37% of mcommerce requires cross-channel tracking, what better way than email?
Falling CPMs were widely feared, but the latest IAB Europe research suggests publishers who embrace programmatic are actually doing very well from it.